Launch year: 2024
What RockFor does: full brand management cycle — from creating and maintaining the online platform to photo production, content marketing, production cycle control, and international logistics management.
Heelshub
International brand of professional footwear and apparel for high heels dance.
Heelshub is a specialized store for dancers. It offers footwear and apparel both from its own production and from well-known global brands. The assortment covers various dance styles, including high heels, pole dance, and other directions. The project operates both in local markets and internationally, providing customers with high-quality products and convenient service.
What we do
The project was launched by our team from the very beginning. We developed the design, full site structure, and promotion strategy. It was decided to create one international website along with a number of regional websites for priority countries:
- heelshub.com
- heelshub.com.ua
- heelshub.cz
- heelshub.pl
- heelshub.co.uk
- heelshub.fr
- heelshub.de
In this project, we operate in partnership with clearly defined areas of responsibility.
The RockFor team is responsible for:
- SEO promotion (achieving TOP-1 to TOP-10 results for high-frequency queries in many countries worldwide);
- blog development;
- testing and managing paid search campaigns;
- creating and editing video content;
- producing unique product photos in our own studio;
- writing original product descriptions;
- constant improvement of the site structure to increase conversion, average order value, and behavioral metrics;
- redesign and implementation of new modules to drive project growth;
- developing promotion strategies and testing new solutions within the niche.
Project history
The project was launched in 2024. Around six months were spent building the infrastructure, preparing content, and shaping the strategy. The first year was dedicated to preparation and gradual development, but starting from 2025, Heelshub began to show stable results: steady monthly growth in both traffic and sales.
At present, we are actively working on new sales channels and continue testing modern marketing tools to strengthen Heelshub’s position as an international leader in its niche.